- High school NIL
- Permitted with conditions
- High school authority
- Nebraska School Activities Association (NSAA)
- High school rule
- NSAA Bylaws, Rule 3.7.1 (Amateur Status)
- High school effective
- December 2021.
- College NIL
- Permitted, with schools allowed to assist
- College law
- Nebraska Student Athlete Name, Image or Likeness Rights Act (LB 962, 2021), amended by LB 1137 and LB 1393 (2024)
- College effective
- LB 962 effective July 1, 2021. LB 1393 signed April 16, 2024.
- Paperwork
- Confirm your school's disclosure expectations
- Penalty
- Violations of the amateur status rule cost eligibility under NSAA rules.
Where high school NIL stands in Nebraska.
Nebraska was one of the earliest states to allow high school NIL, adopting new rules in December 2021 under NSAA Rule 3.7.1. Athletes may profit from their name, image, and likeness as long as the activity is not connected to the school or the NSAA.
The standard conditions apply: no school or NSAA names, logos, or uniforms, no compensation tied to performance, no enrollment inducements, and no involvement by the school or its boosters.
Effective: December 2021.
What a high school athlete can and can't do.
Allowed
- ✓Endorsements, sponsorships, and paid content as an individual
- ✓Appearances, autographs, camps, and merchandise in the athlete's own name
Not allowed
- ×School or NSAA names, logos, or uniforms in NIL content
- ×Compensation tied to athletic performance or offered as an enrollment inducement
- ×Involvement by the school, its staff, or its boosters
The high school checklist.
- →Read NSAA Rule 3.7.1 and your school's policy
- →Keep the school and its marks out of every deal and every piece of content
- →Confirm your school's disclosure expectations
Agents and advisors
NSAA Rule 3.7.1 does not bar NIL representation. Nebraska regulates athlete agents by statute. MSG works with Nebraska high school athletes on NIL and brand within the rule.
Penalties
Violations of the amateur status rule cost eligibility under NSAA rules.
College NIL in Nebraska.
Nebraska passed its college NIL law in the first wave, effective July 1, 2021. LB 1393, signed April 16, 2024, amended it to let Nebraska universities actively assist athletes with NIL: legal support, access to team facilities and equipment, social media resources, and university photographers.
Athletes must disclose NIL contracts to a designated institutional official, and scholarship protections apply. Since July 2025, Nebraska and other opted-in schools may pay athletes directly under the House settlement.
Effective: LB 962 effective July 1, 2021. LB 1393 signed April 16, 2024.
Nebraska law: key points
- ✓NIL compensation permitted since July 1, 2021 (LB 962)
- ✓Universities may assist athletes with legal support, facilities, equipment, social media, and photographers (LB 1393, 2024)
- ✓Contracts must be disclosed to a designated institutional official
- ✓Direct school payments permitted under the House settlement for opted-in schools
- ✓Agents must comply with Nebraska's athlete agent law
National framework (House settlement)
Since July 1, 2025, college NIL runs on two tracks. Third-party deals with brands and businesses remain open, and the House v. NCAA settlement now lets Division I schools that opted in pay athletes directly, capped at roughly $20.5 million per school in the first year and rising annually. State law sits on top of that framework and can add rules, but cannot take the federal settlement terms away.
- →Third-party NIL deals of $600 or more must be reported through the NIL Go clearinghouse, generally within five business days, and are reviewed for fair market value
- →Direct payments from a school count against that school's revenue-sharing cap; third-party deals do not
- →The College Sports Commission handles enforcement tied to settlement rules; the NCAA still governs eligibility
- →Every school also has its own NIL policy on disclosure, prohibited categories, and use of school marks, and it applies alongside state law
- →Federal NIL legislation has been proposed repeatedly and remains unresolved
Major Sports Group
What this means for a Nebraska athlete.
Nebraska has been open since 2021 and Omaha and Lincoln are engaged markets with a strong football and volleyball culture. The rules are settled.
MSG keeps Nebraska deals unaffiliated with the school and structured around deliverables.
Nebraska NIL FAQ.
Can high school athletes in Nebraska do NIL deals?
Yes, since December 2021, under NSAA Rule 3.7.1, provided the activity is not connected to the school or the NSAA and uses no school names, logos, or uniforms.
Can a Nebraska high school athlete wear a school uniform in a sponsored post?
No. School and NSAA names, logos, and uniforms may not be used in NIL content.
Can a Nebraska high school athlete have an agent?
Rule 3.7.1 does not restrict NIL representation. Nebraska regulates athlete agents by statute.
What is Nebraska's college NIL law?
LB 962, effective July 1, 2021, amended by LB 1393 in April 2024 to let universities actively assist athletes with NIL through legal support, facilities, equipment, and media resources. Contracts must be disclosed to the school.
Can Nebraska pay athletes directly?
Yes, for schools that opted into the House settlement, since July 1, 2025, within the revenue-sharing cap.
- NIL laws by state, Nebraska LB 962 and LB 1393 (Athlete Agent Labs)
- High school NIL rules by state, Nebraska (On3)
- Nationwide NIL tracker (Foley & Lardner, August 2024)
- NIL Rules in 2026: updated guide (Sportsepreneur, June 2026)
Rules change, sometimes mid-season. This page reflects the sources above as of August 2026 and is general information, not legal advice. Confirm the current position of the Nebraska School Activities Association, your college\u2019s NIL policy, and your school before signing anything.